COGNITIVE PROCESSOR XR – Revolutionary TV processing technology that understands how humans see and listen to to deliver intense contrast with pure blacks, top peak brightness, and natural colors.
XR TRILUMINOS PRO – Rediscover the whole thing you watch with billions of accurate colors and notice footage which can be natural and lovely to the human eye.
Experience wireless personalized home theater audio
Surround yourself in audio with Sony’s 360 Spatial Sound Personalizer technology (* Firmware update to be had by Jan 2022 and is needed to Experience 360 Spatial Sound on BRAVIA XR. Network connection required for firmware update of BRAVIA XR)